Kick off meetings
As part of kick off meetings we offer our customers the chance to present and discuss their already existing apps or strategic demands to new app development. Based on this we then develop suggestions for improvement for the already existing apps as well as thorougly new concepts for apps our customers have yet to launch.
UX functions concept
A well thought through product which satisfies users is easier to market. It is crucial for functionality and additional value to go hand in hand. On the one hand, we can review already existing concepts of our customers and adjust them to professional standards, if necessary. On the other hand we can also develop thoroughly new concepts, which are the foundation for best possible user experiences (UX).
UI & visualization
Visual appearance and app usability is tied up to the previously described function concept. We develop or review screen designs for our customers with the goal to reach optimal in-app usability and best possible user experiences.
Technique & SDKs
Before app marketing can be started, all necessary requirements for marketing campaigns should be fulfilled. This includes selecting and implementing essential app add-ons such as campaign tracking tools, app analytics and CRM tools. Without the installation of these tools in time valuable user data can be lost and also, transparency could lack in the whole marketing process.
Creating a marketing concept
Based on our customers company strategy and the available budget we develop a stringent marketing concept, which includes the channel and ad method selection as well as the budget distribution and timelines. We can flexibly adjust to our customers needs during the realization and help you to reach an optimal utilisation. We are also glad to share our expert knowledge with you and support you to use your inhouse resources as good as possible.