App marketing with
- pre-qualification of available inventory through experience
- CPC, CPI, CPA & CPO campaigns
- continuous campaign optimization
- an excellent and reliable worldwide network
- brand safe & trusted inventories
App marketing via ad networks are amongst the most effective tools for user acquisition in performance marketing. Here the traffic comes from other mobile apps and games and can be bought in small as well as in very big volumes to systemically improve the ranking positions. This channel is very well suited for a successful app launch and continuous downloads.
We have been executing performance campaigns with several different publishers and apps since 2011. We started long before Facebook ads, googles click to download ads or other, in the meantime established, services. This helped us create great and trustful contacts to publishers and networks all over the world and we therefore know which inventories are brand safe and deliver qualitative traffic. We generate not only simple installs, but real users with our cooperation partners and our own channels. By a target group oriented app selection and inventories we create high-quality and lasting traffic which is reflected in our clients ROI.
Our ad networks for app have a high traffic volume and thus lead to a great reach. While aligning the ads in the network we emphasize to only address the part of the traffic that has a high probability of being interested in our clients app. We are always making an effort to convert a big part of the reach in users and thus accomplish a low CPI.