App performance marketing

  • Selecting the best channels for apps
  • Professional campaign management
  • Monitoring & conversion optimization
  • Professional and transparent reporting

 

 

App marketing
with SEA

more about app marketing with SEA

Search engines like google and bing offer a display network (e.g. adsense) with a high reach on their respective search platforms. By specifically for app marketing optimized advertisements, remarketing techniques and targeting is search engine advertisement (SEA) through google and bing – next to facebook, affiliate and ASO – an outstanding marketing channel for apps.

 

  • good connections to all established ad networks
  • CPI/CPA/CPO based campaigns
  • Interesting flatrate deals
  • Conversion tracking & monitoring

 

 

App marketing
with Facebook

more about app marketing with Facebook

Facebook offers app providers a wide range of different advertisement models and targeting options. With the user informations and interaction details of facebook reportings we can provide all necessary informations to define the ideal targetgroup and create effective and cost-efficient advertisements.

  • flexible budget
  • CPI/CPA/CPO based campaigns
  • Custom audiences & retargeting
  • Conversion tracking

 

 

 

 

App marketing
with twitter

more about app marketing with twitter

With a reach of more than a billion unique devices and 130 billion ad requests twitter positions itself next to facebook as one of the biggest ad platforms. The mobile ad package for apps by twitter consists of the usual features – such as creating creative and their targeted use as well as, obviously, the measurement of the respective campaign.

 

  • flexible budget
  • CPC based campaigns
  • Custom audiences & retargeting
  • Conversion tracking

 

 

App marketing
with ad networks

more about app marketing with ad networks

Next to big players like google it is advisable to also buy traffic from marketers or networks. We have great connections to the most important providers and get special rates. Alongside CPI, quite often also CPO and CPA deals are possible, which is especially interesting for e-commerce apps.

  • good connections to all established ad networks
  • CPI/CPA/CPO based campaigns
  • Interesting flatrate deals
  • Conversion tracking & monitoring

 

 

App marketing with
real time bidding

more about app marketing with RTB

 

Real time bidding allows for automated and in real time running bids for ad placements and ad impressions. That is how target groups can be reached across platform and cost effectively.

App marketing
with retention

more about app marketing with retention

 

Customer journey tracking identifies users and page visitors, which helps in creating tailored campaigns to get them back on your website or conversion. Retargeting works across platforms – from websites, blogs and magazines to facebook and google.

An efficient performance campaign increases
the app traffic and results in lasting user frequency.

Performance campaigns are an essential part of app marketing. Tailored communication methods, based on user data, are used to animate the users to install an app, to use it continuously and ideally also to purchase in-app purchases. Hence, winner apps not only reach a high ad-conversion, but also make sure the user continuously and as long as possible actively use the app.