Datenschutzerklärung

Among other things, we take your rights to privacy, data protection and informational self-determination very seriously. Therefore, we would like to inform you about the following: This data protection declaration informs you about the type, scope and purpose of the processing of personal data (hereinafter referred to as “data”) within our online offer and the websites, functions and content connected with it as well as external online presences, such as our social media profiles (hereinafter jointly referred to as “online offer”). With regard to the terms used, such as “processing” or “controller”, we refer to the definitions in Article 4 of the General Data Protection Regulation (GDPR).

Responsible

INTEGR8 media GmbH

Managing Directors: David Rost, Michael Rutkowski & Julian Albers

Alte Jakobstraße 85/86, 10179 Berlin

Fon: +030 726186221

E-Mail: hallo@integr8.com

DATA PROTECTION OFFICER

At our company, everyone is responsible for the topic of data protection. In addition, we have decided to appoint an external data protection officer. You are welcome to contact our data protection officer at any time. You can reach her as follows:

privacy(at)integr8.com

CATEGORIES OF AFFECTED PERSONS

Visitors and users of the Online Offer (Hereafter, we also refer to the affected persons collectively as “users”).

USES OF TERMS

“Personal data” means any information relating to an identified or identifiable natural person (hereinafter “data subject”); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier (e.g. a cookie) or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.(e.g. cookie) or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person. “Processing” means any operation or set of operations which is performed upon personal data, whether or not by automatic means. The term is broad and includes virtually any handling of data. “Pseudonymisation” means the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures which ensure that the personal data are not attributed to an identified or identifiable natural person. “Controller” means the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data. “processor” means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

1. GENERAL TO DATA PROCESSING

1.1 Scope of the processing of personal data

We process personal data of our users only to the extent necessary for the provision of a functional website and our content and services. The processing of personal data of our users takes place regularly only after consent of the user. An exception applies in those cases where obtaining prior consent is not possible for factual reasons and the processing of the data is permitted by law.

1.2 Legal basis for the processing of personal data

Insofar as we obtain the consent of the data subject for processing operations involving personal data, Art. 6(1)(a) of the EU General Data Protection Regulation (GDPR) serves as the legal basis. When processing personal data that is necessary for the performance of a contract to which the data subject is a party, Art. 6(1)(b) of the GDPR serves as the legal basis. This also applies to processing operations that are necessary for the performance of pre-contractual measures. Insofar as processing of personal data is necessary for the performance of a legal obligation to which our company is subject, Art. 6 (1) lit. c DSGVO serves as the legal basis. In the event that vital interests of the data subject or another natural person make processing of personal data necessary, Art. 6 (1) lit. If the processing is necessary to protect a legitimate interest of our company or a third party and if the interests, fundamental rights and freedoms of the data subject do not outweigh the first-mentioned interest, Art. 6 (1) f DSGVO serves as the legal basis for the processing.

1.3 Data deletion and storage period

The personal data of the data subject will be deleted or blocked as soon as the purpose of the storage no longer applies. Storage may also take place if the storage period prescribed by the European or national legislator in Union regulations, laws or other provisions to which the controller is subject expires by the aforementioned standards, unless there is a need for further storage of the data for the conclusion or performance of a contract.

1.4 Security measures

We take appropriate technical and organizational measures to ensure a level of protection appropriate to the risk in accordance with Article 32 of the GDPR, taking into account the state of the art, the cost of implementation and the nature, scope, circumstances and purposes of the processing, as well as the varying likelihood and severity of the risk to the rights and freedoms of natural persons.

2. PREPARATION OF THE WEB SITE AND CREATION OF LOG FILES

2.1 Description and scope of data processing

Each time our website is called up, our system automatically records data and information from the computer system of the calling computer. The following data is collected in this context: (1) Information about the browser type and version used (2) The user’s operating system (3) The user’s internet service provider (4) The user’s anonymised IP address (5) The date and time of access (6) Websites from which the user’s system accesses our website (7) Websites accessed by the user’s system via our website (8) The data is also stored in our system’s log files. This data is not stored together with other personal data of the user.

2.2 Legal basis for data processing

The legal basis for the temporary storage of the data and the log files is Art. 6 para. 1 lit. f DSGVO.

2.3 Purpose of data processing

The temporary storage of the IP address by the system is necessary to enable delivery of the website to the user’s computer. For this purpose, the IP address of the user must be stored for the duration of the session. The storage in log files is done to ensure the functionality of the website. In addition, we use the data to optimize the website and to ensure the security of our information technology systems. An evaluation of the data for marketing purposes does not take place in this context. In these purposes also lies our legitimate interest in data processing under Art. 6 para 1 lit f DSGVO.

2.4 Duration of storage

The data will be deleted as soon as they are no longer necessary to achieve the purpose of their collection. In the case of the collection of data for the provision of the website, this is the case when the respective session has ended. In the case of storage of data in log files, this is the case after seven days at the latest. Storage beyond this period is possible. In this case, the IP addresses of the users are deleted or alienated, so that an assignment of the calling client is no longer possible.

2.5 Possibility of objection and removal

The collection of data for the provision of the website and the storage of the data in log files is mandatory for the operation of the website. Consequently, there is no possibility of objection on the part of the user.

3. USE OF COOKIES

3.1 Description and scope of data processing

“Cookies” are small files that are stored on users’ computers. Different information can be stored within the cookies. A cookie is primarily used to store information about a user (or the device on which the cookie is stored) during or even after his visit within an online offer. Temporary cookies, or “session cookies” or “transient cookies”, are cookies that are deleted after a user leaves an online offer and closes his browser. In such a cookie, for example, the contents of a shopping cart in an online shop or a login status can be stored. Cookies that remain stored even after the browser is closed are referred to as “permanent” or “persistent”. For example, the login status can be stored if users visit them after several days. Likewise, the interests of users can be stored in such a cookie, which is used for range measurement or marketing purposes. Third-party cookies” are cookies that are offered by providers other than the responsible party that operates the online offer (otherwise, if it is only their cookies, it is called “first-party cookies”). We may use temporary and permanent cookies and explain this in our privacy policy.
Cookie Name Purpose of data processing Technically necessary
PHPSESSID Stores login information. Retains states of user on all page views.
CookieConsent Stores cookie consent state of user on current domain.
_ga Web Analytics
_gid Web Analytics
_gat Web Analytics
_gat_UA-43462408-7 Web Analytics
IDE Web Analytics
test_cookie Web Analytics
fr Web Analytics (Facebook)
gwcc Web Analytics
The cookies store and transmit the following data in the process: (1) Log-in information We also use cookies on our website that enable an analysis of the user’s surfing behaviour. In this way, the following data in particular can be transmitted: (1) search terms entered (2) frequency of page views (3) time spent on the website (4) use of website functions. The user data collected in this way is pseudonymised by technical precautions. Therefore, an allocation of the data to the calling user is no longer possible. The data is not stored together with other personal data of the user. When calling up our website, users are informed via an information banner about the use of cookies for analysis purposes and are referred to this data protection declaration. In this context, there is also an indication of how the storage of cookies can be prevented in the browser settings.

3.2 Legal basis for data processing

The legal basis for the processing of personal data using technically necessary cookies is Art. 6 (1) lit. f DSGVO.

3.3 Purpose of data processing

The purpose of using technically necessary cookies is to simplify the use of websites for users. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized even after a page change. We require cookies for the following applications: (1) Log-in information The user data collected by technically necessary cookies are not used to create user profiles. Analysis cookies are used for the purpose of improving the quality of our website and its content. For this purpose, qualitative metrics such as the duration of visits or bounce rates on the website are recorded and evaluated in order to create new content or revise old content and make it more attractive for website visitors. Through the analysis cookies, we learn how the website is used and can thus constantly optimize our offer. In addition, the data of the analysis cookies are used to evaluate the website according to quantitative metrics such as the recording of visitor numbers and the number of page views. In these cases, our legitimate interest also lies in the processing of personal data in accordance with Art. 6 A

4. CONTACT FORM AND E-MAIL CONTACT

4.1 Description and scope of data processing

Our website contains a contact form that can be used for electronic contact. If a user takes advantage of this option, the data entered in the input mask is transmitted to us and stored. This data can be the following, depending on the contact form: (1) The IP address of the user (2) Date and time of registration (3) Name of the user (4) E-mail address of the user (5) Telephone number of the user (6) Company of the user (7) Project start (8) Project volume (budget) (9) Project description (10) Interested topic (11) Message text. For the processing, your consent is obtained during the sending process and reference is made to this data protection declaration. Alternatively, it is possible to contact us via e-mail addresses provided. In this case, the user’s personal data transmitted with the e-mail will be stored. On the basis of an order processing agreement pursuant to Art. 28 (3) p. 1 DSGVO, the data will be forwarded to Hubspot Inc. (for further information, see Chapter: VI. Hubspot (CRM SYSTEM). The data will be used exclusively for the processing of the conservation.

4.2 Legal basis of data processing

The legal basis for the processing of the data is Art. 6 para. 1 lit. a DSGVO if the user has given his consent. The legal basis for the processing of data transmitted in the course of sending an e-mail is Art. 6 (1) lit. f DSGVO. If the e-mail contact is aimed at the conclusion of a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b DSGVO.

4.3 Purpose of data processing

The processing of personal data from the input mask serves us solely to process the contact. In the case of contact by e-mail, this also constitutes the necessary legitimate interest in processing the data. The other personal data processed during the sending process serve to prevent misuse of the contact form and to ensure the security of our information technology systems.

4.4 Duration of storage

The data are deleted as soon as they are no longer required to achieve the purpose for which they were collected. For the personal data from the input mask of the contact form and those sent by e-mail, this is the case when the respective conversation with the user has ended. The conversation is ended when the circumstances indicate that the matter in question has been conclusively clarified. The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.

4.5 Possibility of objection and removal

The user has the possibility to revoke his consent to the processing of personal data at any time. If the user contacts us by e-mail, he can object to the storage of his personal data at any time. In such a case, the conversation cannot be continued. The objection can be made informally and without giving reasons. Preferably, the objection is made in the form of an e-mail to hallo@integr8.com, but it can also be made in writing by mail as well as by telephone. All personal data stored in the course of contacting us will be deleted in this case.

5. SERVICES FROM GOOGLE

5.1 GOOGLE TAG MANAGER

Google Tag Manager is a solution with which we can manage so-called website tags via an interface (and thus, for example, integrate Google Analytics as well as other Google marketing services into our online offer). The tag manager itself (which implements the tags) does not process any personal data of the users. With regard to the processing of users’ personal data, please refer to the following information on Google services. Usage Policy: https://www.google.com/intl/de/tagmanager/use-policy.html.

5.2 GOOGLE ANALYTICS

We use, on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. f. DSGVO) Google Analytics, a web analytics service provided by Google LLC (“Google”). Google uses cookies. The information generated by the cookie about the use of the online offer by the users is usually transmitted to a Google server in the USA and stored there. Google is certified under the Privacy Shield agreement and thereby offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active). Google will use this information on our behalf for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. In doing so, pseudonymous user profiles of the users can be created from the processed data. We only use Google Analytics with IP anonymisation activated. This means that the IP address of the user is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The IP address transmitted by the user’s browser is not merged with other data from Google. Users may prevent the storage of cookies by selecting the appropriate settings on their browser software; users may also prevent the collection of data generated by the cookie and related to their use of the online offer to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de. For more information on Google’s use of data, settings and opt-out options, please refer to Google’s privacy policy (https://policies.google.com/technologies/ads) and Google’s advertising display settings (https://adssettings.google.com/authenticated). Users’ personal data is deleted or anonymized after 26 months.

5.3 TARGETING WITH GOOGLE ANALYTICS

We use Google Analytics to display ads served through within advertising services provided by Google and its partners, only to users who have also shown an interest in our online offering or who have certain characteristics (e.g.These are known as “remarketing audiences” or “Google Analytics audiences” and are transmitted to Google. With the help of Remarketing Audiences, we also want to ensure that our ads correspond to the potential interest of users.

5.4 GOOGLE ADWORDS AND CONVERSION MEASUREMENT

We use on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. f. DSGVO) the services of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, (“Google”). Google is certified under the Privacy Shield agreement and thereby offers a guarantee of compliance with European data protection law (htt

6. FACEBOOK-PIXEL, CUSTOM AUDIENCES AND FACEBOOK-CONVERSION

Within our online offer, due to our legitimate interests in analysis, optimization and economic operation of our online offer and for these purposes, the so-called “Facebook-Pixel” of the social network Facebook, which is operated by Facebook Inc, 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are a resident of the EU, Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”). Facebook is certified under the Privacy Shield agreement and thereby offers a guarantee of compliance with European data protection law (
https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active). With the help of the Facebook pixel, it is possible for Facebook, on the one hand, to determine the visitors to our online offer as a target group for the display of advertisements (so-called “Facebook ads”). Accordingly, we use the Facebook pixel to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited) that we transmit to Facebook (so-called “Custom Audiences”). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of users and do not have a harassing effect. With the help of the Facebook Pixel, we can also track the effectiveness of the Facebook ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook ad (so-called “conversion”). The processing of the data by Facebook takes place within the framework of Facebook’s data usage policy. Accordingly, general information on the display of Facebook ads, in Facebook’s data use policy: https://www.facebook.com/policy.php. For specific information and details about the Facebook Pixel and how it works, visit Facebook’s Help section: https://www.facebook.com/business/help/651294705016616. You can opt-out of the Facebook Pixel’s collection and use of your data to display Facebook ads. To adjust what types of ads are displayed to you within Facebook, you can visit the page set up by Facebook and follow the instructions there for usage-based advertising settings: https://www.facebook.com/settings?tab=ads. The settings are platform-independent, meaning they are applied to all devices, such as desktop computers or mobile devices. You can further opt-out of the use of cookies used for reach measurement and advertising purposes via the Network Advertising Initiative opt-out page (http://optout.networkadvertising.org/) and additionally the U.S. website (http://www.aboutads.info/choices) or the European website (http://www.youronlinechoices.com/uk/your-ad-choices/).

7. ONLINE PRESENCE IN SOCIAL MEDIA

We maintain online presences within social networks and platforms in order to be able to communicate with the customers, interested parties and users active there and to inform them about our services there. When calling up the respective networks and platforms, the terms and conditions and data processing policies of their respective operators apply. When calling up one of these sites, your data may be processed outside the area of the European Union. Unless otherwise stated in our privacy policy, we process the data of users insofar as they communicate with us within the social networks and platforms, e.g. write posts on our online presences or send us messages. In addition, user data may be processed for market research and advertising purposes. For example, usage profiles can be created, which are used for the placement of advertisements within and outside the platform.

7.1 USE OF INSTAGRAM

The controller has integrated components of the service Instagram on this website. Instagram is a service that qualifies as an audiovisual platform and allows users to share photos and videos and, moreover, to redistribute such data on other social networks. The operating company of the Instagram services is Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, U.S.A. Each time one of the individual pages of this website operated by the controller is called up and on which an Instagram component (Insta button) has been integrated, the internet browser on the information technology system of the data subject is automatically prompted by the respective Instagram component to download a representation of the corresponding component from Instagram. Within the scope of this technical procedure, Instagram receives knowledge about which specific subpage of our website is visited by the data subject. If the data subject is logged into Instagram at the same time, Instagram recognizes which specific subpage the data subject is visiting with each call to our website by the data subject and for the entire duration of the respective stay on our website. This information is collected by the Instagram component and assigned by Instagram to the respective Instagram account of the data subject. If the data subject activates one of the Instagram buttons integrated on our website, the data and information thus transmitted will be assigned to the personal Instagram user account of the data subject and stored and processed by Instagram. Instagram always receives information via the Instagram component that the data subject has visited our website if the data subject is simultaneously logged into Instagram at the time of calling up our website; this takes place regardless of whether the data subject clicks on the Instagram component or not. If such transmission of this information to Instagram is not desired by the data subject, he or she can prevent the transmission by logging out of his or her Instagram account before calling up our website. Further information and the applicable data protection provisions of Instagram can be found at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.

7.2 USE OF LINKEDIN

The controller has integrated components of the LinkedIn Corporation on this website. LinkedIn is an Internet-based social network that allows users to connect with existing business contacts and to make new business contacts. Over 400 million registered individuals use LinkedIn in more than 200 countries. This makes LinkedIn currently the largest platform for business contacts and one of the most visited websites in the world. The operating company of LinkedIn is LinkedIn Corporation, 2029 Stierlin Court Mountain View, CA 94043, USA. For data protection issues outside the USA, LinkedIn Ireland, Privacy Policy Issues, Wilton Plaza, Wilton Place, Dublin 2, Ireland, is responsible. With each individual call-up of our website, which is equipped with a LinkedIn component (LinkedIn plug-in), this component causes the browser used by the data subject to display a corresponding image of the LinkedIn component.

8. INTEGRATION OF THIRD PARTY SERVICES AND CONTENT

We use content or service offers of third party providers within our online offer on the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. f. DSGVO), in order to integrate their content and services, such as videos or fonts (hereinafter uniformly referred to as “content”). This always requires that the third-party providers of this content perceive the IP address of the user, since without the IP address they could not send the content to their browser. The IP address is therefore necessary for the display of this content. We endeavour to only use content whose respective providers only use the IP address to deliver the content. Third-party providers may also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user’s device and may contain, among other things, technical information about the browser and operating system, referring websites, time of visit and other information about the use of our online offer, as well as be combined with such information from other sources.

9. Matelso

Our website uses a service of Matelso GmbH, Stuttgart. When you call on a number switched for us by Matelso, information about the phone call is transferred to a web analytics service we use (e.g. Google Analytics). Matelso also reads cookies set by our analytics service or other parameters of the website you visit, for example referrer, document path, remote user agent. The corresponding information is processed by Matelso according to our instructions and stored on servers in the EU. You can find more information at: https://www.matelso.de/privacy. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.

10. RIGHTS OF THE PERSON CONCERNED

If personal data of you are processed, you are a data subject within the meaning of the GDPR and you have the following rights vis-à-vis the controller:

10.1 Right of access

You may request confirmation from the controller as to whether personal data concerning you are being processed.

If there is such processing, you may request information from the controller about the following:

(1) the purposes for which the personal data are processed; (2) the categories of personal data which are processed; (3) the recipients or (3) the recipients or categories of recipients to whom the personal data relating to you have been or will be disclosed; (4) the planned duration of the storage of the personal data relating to you or, if specific information on this is not possible, criteria for determining the storage period;
(5) the existence of a right to rectification or erasure of the personal data concerning you, a right to restriction of processing by the controller or a right to object to such processing; (6) the existence of a right of appeal to the supervisory authority; any available information on the origin of the data if the personal data have not been collected from the data subject; (7) the existence of automated decision-making, including profiling, pursuant to Art. 22 (1) and (4) GDPR and – at least in these cases – meaningful information about the logic involved as well as the scope and the intended effects of such processing for the data subject. (8) You have the right to request information about whether the personal data concerning you are transferred to a third country or to an international organisation. In this context, you may request to be informed about the appropriate safeguards pursuant to Article 46 of the GDPR in connection with the transfer.

10.2 Right to rectification

You have a right to rectification and/or completion vis-à-vis the controller if the personal data processed concerning you are inaccurate or incomplete. The controller shall make the rectification without undue delay.

10.3 Right to restriction of processing

You may request the restriction of the processing of personal data concerning you under the following conditions:

(1) if you contest the accuracy of the personal data concerning you for a period enabling the controller to verify the accuracy of the personal data; (2) the processing is unlawful and you object to the erasure of the personal data and request instead the restriction of the use of the personal data; (3) the controller no longer needs the personal data for the purposes of the processing, but you need them for the establishment, exercise or defence of legal claims; or (4 )if you object to the processing pursuant to. art. 21 (1) DSGVO and it is not yet clear whether the legitimate grounds of the controller outweigh your grounds.

If the processing of personal data relating to you has been restricted, such data may – apart from being stored – only be processed with your consent or for the assertion, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the Union or a Member State.

If the restriction of processing has been restricted in accordance with the above conditions, you will be informed by the controller before the restriction is lifted.

10.4 Right to erasure

a) Obligation to erase.

You may request the controller to erase the personal data concerning you without undue delay and the controller is obliged to erase such data without undue delay, provided that one of the following reasons applies:

(1) the personal data concerning you are no longer necessary for the purposes for which they were collected or otherwise processed; (2) you withdraw your consent on which the processing was based pursuant to Art. 6(1)(a) or Art. 9(2)(a) DSGVO and there is no other legal basis for the processing.
(3) You object to the processing pursuant to Art. 21 (1) DSGVO and there are no overriding legitimate grounds for the processing, or you object to the agreement pursuant to Art. 21 (2) DSGVO. (4) The personal data concerning you have been unlawfully processed.