App marketing workshop
- Consulting for development and technology
- Input to functionality & integration
- Concept check
- UX, UI & conversion optimization design
- Consulting for marketing milestones
This is what this workshop is about. Thanks to our many years of experience in conception and optimization of mobile apps we know what to put an emphasis on when it comes to apps - from day one on. And this is exactly what we´ll be working on and developing with our clients in this workshop.
If you need support regarding your method and content during your app conception, this workshop is for you. We´ll cover all phases of developing an app in a very strategic way. Depending on how precise our clients idea for the app already is, we check every strategically relevant points - or even start from a blank sheet. Are there parts of our clients current roster that can be transferred to his app, or are there completely new features he wants to offer? Which functionalities trigger his target groups needs, how does he best address the individual personas? Is his monetization model economically wise?
There is also the question of technical implementation. Should the app be programmed directly or on a web2app basis? Which aspects have to be considered while developing an app? Which have been neglected so far? Alongside the strategy, creativity shouldn´t be missing. Together with our clients we design first wireframes and develop design concepts. In case they rather want to develop their apps in house, we can arrange a flexible collaboration between the teams. In this case, well working project management is crucial. In this workshop we´ll show you how even highly complex and extensive projects with plenty of requirements can be managed in a transparent and straightforward way.